We fight for our extinction

Brand campaign highlighting the ultimate goal of WWF.

  • Role Creative | Writer
  • For WWF
  • Agency Y&R | Italy
  • Art Director Anna di Cintio
  • CD Alessandro Canale

FILM

PRINT

WE FIGHT EVERYDAY FOR OUR EXTINCTION.

We have a dream. A planet without endangered species and environments to be protected - where human beings have learnt to live together with nature. We dream of a world that will have no more need of us.